The Manual Co.

MANUAL workshop for producing and selling traditionally made leather goods was founded in 1985. in Novi Sad. The name of the brand itself undoubtedly speaks about what The Manual has been doing for over  30 years and implies that it is a meeting place of old craftsmen and promising young people, as well as that it defends the honour of old crafts for more than 3 decades. Currently our production counts around 50 highly-trained and well-skilled artisans, whereas the company has a total of around 120 employees. Besides designing the products, the Manual team also takes care of the design of its retail shops, whose number is currently 8. In efforts to be a serious European brand and in addition to its interior, MANUAL has also developed a school of selling, packaging, presentation, audio and video advertising, posters, social media management…